Advanced training courses "Marketing and Mass Media" have been completed

Advanced training courses  "Marketing and Mass Media" have been completed

In the period from May 24 to May 31, intensive refresher courses on the topic "Marketing and mass media" were held at the university for employees of the KSU "Centralized Library System of Karaganda".

The development of digital technologies and the Internet, openness and accessibility of information lead to the fact that companies must be ready to adapt their marketing strategies and use a variety of media channels to reach the target audience.

It was a unique opportunity for the librarians of our city to enrich their knowledge and skills in the field of marketing and promotion through the media.

The lecturers of the course were Candidate of Economics, Associate Professor of the Department of Marketing and Logistics Igisinova Sh.S. and Director of the Center for Educational Television of the University Abdykeeva M.Zh.

The librarians of the city of Karaganda have acquired valuable tools and knowledge that will help them make library services even more accessible and attractive to our residents. "Now we are ready to implement new marketing strategies, promote our services in the media and attract more people to reading and education," the audience noted.

The course "Marketing and Mass Media" is relevant and in demand for those who seek to develop in the field of marketing and master modern methods of promoting products and services through media channels.

 

Memorial Day for Victims of Political Repression

Memorial Day for Victims of Political Repression

The Day of Political Repression is one of the tragic pages of the history of Kazakhstan. Over the past 10 years, archives have been opened that allow us to find out the exact number of repressed people, in what conditions they were held, what laws restricted them and from the standpoint of humanity and humanism. On the eve of this day, the Department of Socio – Political Disciplines and the Assembly of People of Kazakhstan organized a round table.

The round table was attended by Vice-Rector for Social Affairs of the Karaganda University of Kazpotrebsoyuz Almaz Sabitovich Orynbekov, Deputy Chairman of the Assembly of People of Kazakhstan of the Karaganda region, Professor of Karaganda Medical University Vilen Borisovich Molotov-Luchansky, Representative of the Chechen-Ingush Ethnocultural Association "Vainakh" Chairman of the Council of Elders Isakiev Sulim Isakievich, teachers of the Department of Socio-Political Disciplines and Assemblies of the People of Kazakhstan" Smagulov Saken Gazizovich and Aldabayeva Guldana Tleukabilovna.

The results of this round table will become the basis for further actions towards preserving the memory of the victims of political repression and preventing similar events in the future.

 

"Anti-corruption strategies: ways and solutions"

"Anti-corruption strategies: ways and solutions"

On May 22, 2024, in the Anti-Corruption Coworking Center of Karaganda Kazpotrebsoyuz University, together with employees of the Anti-Corruption Service Department, a seminar was held on the topic "Implementation of the anti-corruption concept of the Republic of Kazakhstan for 2022-2026" for the teaching staff and students of the university.

The seminar was attended by highly qualified specialists from the Anti-Corruption Service Department, who shared their knowledge, experience and vision of the most relevant aspects of the fight against corruption in our country. The speaker was a public figure, speaker of the Academy of Public Administration under the President of the Republic of Kazakhstan Tokatov Ruslan Altayevich.

The seminar participants had a unique opportunity to deepen their knowledge of modern anti-corruption strategies and methods, as well as to discuss practical aspects of the implementation of anti-corruption policy.

We thank all participants of the seminar for their active participation and valuable contribution to the discussion of this important topic! The future of our society depends on each of us, and joint efforts become the key to building a transparent and honest society.

Thanks to the Anti-Corruption Service Department for fruitful cooperation! Let's continue our important work together!

Результаты олимпиады по The results of the Olympiad at mathematics among pupils of 9-11 grades of comprehensive secondary schoolsсреди учащихся 9-11 классов (2)

Результаты олимпиады по The results of the Olympiad at mathematics among pupils of 9-11 grades of comprehensive secondary schoolsсреди учащихся 9-11 классов (2)

On the basis of the Karaganda University of Kazpotrebsoyuz on April 24, 2024, the annual Olympiad in Mathematics was held among students of grades 9-11 of general educational institutions (information is indicated on the instagram @kafedra_vm_karu_kazpotrebsoyuz).

241 participants from 38 educational institutions participated in the Olympiad. The entire staff of the Faculty of Higher Mathematics Department and students of the Faculty of Finance, Logistics and Digital Technologies were involved in this event. The order of the event is as follows: registration in the hall of the university, a tour of the university, writing works in the flow classrooms.

As a result, prize winners and winners were determined:

Congratulations to M.M. Yesmagambetova on Being Awarded the PhD Degree!

Congratulations to M.M. Yesmagambetova on Being Awarded the PhD Degree!

We are proud to announce that our colleague, Marzhan Muratovna Yesmagambetova, has successfully defended her dissertation and received her Doctor of Philosophy (PhD) degree. Yesmagambetova M.M. studied in the doctoral program at the L.N. Gumilyov Eurasian National University in the specialty "8D06103 - Information Systems" from 2018 to 2022.

The dissertation by Yesmagambetova M.M. on the topic "Information Analytical System of Emergency Rescue Service Management" was completed in the Department of Information Systems under the guidance of experienced academic advisors. Her work received high praise from the dissertation council, composed of leading experts in the field of information technology.

The official reviewers were: Doctor of Philosophy (PhD), Associate Professor Aisulu Abzhapparovna Ismailova from the S. Seifullin Kazakh Agrotechnical Research University (Astana) and Doctor of Technical Sciences, Professor Lyazat Naizabayeva, Head of the Department of Information Systems at the International University of Information Technologies (Almaty).

The scientific advisors of the dissertation were: Candidate of Technical Sciences, Senior Lecturer Tleugaisha Topanbaevna Ospanova from the L.N. Gumilyov Eurasian National University (Astana) and Doctor of Technical Sciences, Professor Leonid Kupriyanovich Bobrov from the Novosibirsk State University of Economics and Management "NINH" (Novosibirsk, Russia).

We are confident that the scientific research and achievements of Yesmagambetova M.M. will make a significant contribution to the development of science and technology. We wish her continued success, new achievements, and recognition in the international scientific community!

Continuing Education and Micro-Qualifications in the Republic of Kazakhstan: The Future is Now

Continuing Education and Micro-Qualifications in the Republic of Kazakhstan: The Future is Now

Education is rapidly changing, and Kazakhstan is actively implementing innovative approaches to learning. Svetlana Borisovna Glazunova, Director of the Department of Strategic Development, explains why continuing education and micro-qualifications are becoming essential tools for professional and personal growth.

Why is Continuing Education So Important?

In a world where technology and the economy are developing at an incredible speed, the knowledge gained in universities quickly becomes outdated. The need for constant renewal and expansion of skills has become a vital necessity. Continuing education allows people to stay abreast of the latest trends, acquire new competencies, and remain competitive in the labor market.

3rd Place in the International Competition on Sustainable Development

3rd Place in the International Competition on Sustainable Development

Our university student Zarina Gataullina, majoring in Economics, prepared a research paper titled "Managing ESG projects in the context of achieving sustainable development goals in the Republic of Kazakhstan," which was awarded 3rd place at the international competition of student scientific works "Management, Social and Behavioral Sciences in the Implementation of Sustainable Development Principles." This event took place on April 25-26, 2024, in Ivano-Frankivsk, Ukraine. The scientific supervisor was M.A. Asanova, PhD, a senior lecturer at the Department of Economics and Entrepreneurship, and one of the authors of the module "European practice of sustainable development management towards green transformation" (101082930 EPOS) under the Erasmus + Jean Monnet program 2022-2025.

Zarina's work is a profound study of project management methods in the fields of environmental, social responsibility, and corporate governance within the context of Kazakhstan's efforts to achieve global sustainable development goals. Her research and proposed solutions were highly appreciated for their originality and contribution to the development of sustainable practices.

Zarina's achievement is a bright example of how our university students can make a significant contribution to international efforts towards sustainable development and reaffirms our commitment to high educational standards and global cooperation under initiatives such as Erasmus + Jean Monnet.

Congratulations to Zarina Gataullina on her success, and we wish her further academic achievements!

Attachments:
Download this file (диплом.pdf)диплом.pdf5443 kB

Master class "Professions of the future: competencies of a sustainable economy"

Master class "Professions of the future: competencies of a sustainable economy"

On April 30, 2024, within the framework of the international project Erasmus + Jean Monnet (2022-2025, project No. 101082930 EPOS "European practice of sustainable development management towards green transformation"), a master class on the topic "Professions of the future: competencies of sustainable economy" was organised. The event is dedicated to the study of European experience and Kazakhstani practice in managing the sustainable development of urban agglomerations.

The leading speaker was Ms. Kharitonova Irina , an invited expert, practitioner and public figure in Kazakhstan.

Master class objectives were:

- studying the European experience of sustainable urban development.

- discussion of strategies for the development of creative industries and their impact on sustainable urban development.

- shaping the development trajectory of urban agglomerations, taking into account key factors such as human resources and necessary competences.

 During the master class, participants were able to understand the mechanisms for implementing sustainable development goals and had the opportunity to learn how to apply the acquired knowledge in practice. In addition, the Center for Multilingual Education organized a training on writing motivation letters and developing soft skills in English, where participants received recommendations and practical advice from experts.

The participants of the master class expressed a high degree of satisfaction with the event, noting its relevance and practical orientation. Many emphasized that the knowledge and experience gained would be used by them in future projects and professional activities.

 

"Day of Unity of the people of Kazakhstan: the history of the holiday"

"Day of Unity of the people of Kazakhstan: the history of the holiday"

May 1 is the Day of Unity and Friendship of the peoples living in our country. "Where there is unity, there is life," says our people. It is of great importance that various cultural centers participate in the holiday in order to familiarize the people of Kazakhstan with the traditions of other nations.

Within the walls of our university, a round table was held on the topic: "day of unity of the people of Kazakhstan: the history of the holiday". The Round Table was attended by the head of the Department of scientific and expert support and methodological support "Kogamdyk kelisim" of the Department of internal policy of Karaganda region Duman Bazarkeevich Malaev, honorary citizen of Karaganda region Valery Gromov, member of the management board of the NGO "ethno-cultural association of Koreans of Karaganda region" Hegay Asya Aleksandrovna, head of the public Association "Polish Society of Karaganda region" Polonia " Vitaly Khmelevsky, Teachers of the Department of socio-political disciplines and the Assembly of people of Kazakhstan and students of Karaganda University of Kazpotrebsoyuz took part.

The moderator of the round table was the head of the Department of "Socio-political disciplines and the Assembly of the People of Kazakhstan", PhD, Professor Minzhanov Nurlan Adilbaevich. The conference participants talked about feelings of patriotism, respect for culture, traditions and customs, history and heritage of the Kazakh people, as well as other ethnic groups living in the Republic of Kazakhstan.

Visit of the delegation to the University of Santiago de Compostela

Visit of the delegation to the University of Santiago de Compostela

Last Thursday 25th and Friday 26th of April we have had in the Faculty of Economics and Business Administration of the USC the visit of a delegation of 11 universities from Kazakhstan, Tajikistan, Uzbekistan and Turkmenistan. This visit has been carried out in the framework of the CirculEC project funded by the Erasmus CBHE programme of the European Commission. The aim of the project is to enable these 11 Central Asian Universities to improve training in circular economy and sustainability. The first day of the visit focused on training the attendees on Circular Economy and Sustainability and the different aspects of this topic, which ended with a participatory session to identify the needs of the universities and the subsequent debate. On the second day, a visit was made to the Water Technology Centre, CETAQUA - VIAQUA where the participants had the opportunity to attend the explanations given by Teresa Alvariño, director of the Centre, on the operations and projects of CETAQUA. Also in attendance was Ana Botas, manager of VIRATEC, Clúster Gallego Soluciones Ambientales y Economía Circular (Galician Cluster for Environmental Solutions and Circular Economy) with whom a productive debate on potential forms of cooperation for mutual learning took place. The visit ended with the summary of the visit and the closure of the event.

First real meeting in the European-Central Asian EU project “CirculEC” (Circular Value Creation and Circular Economy at Universities)

First real meeting in the European-Central Asian EU project “CirculEC”  (Circular Value Creation and Circular Economy at Universities)The event began on April 22 at FHM in Bielefeld (Germany), continuation in Santiago de Compostela (Spain) and Naples (Italy).

Participants: Central Asian delegation from four countries (Kazakhstan, Uzbekistan, Tajikistan and Turkmenistan).

The aim of this international project meeting is, in addition to getting to know the project participants in real life for the first time, above all to pass on the basics of circular value creation in research and teaching as well as from the economic perspective in Europe to the Central Asian partners.

The following objectives will be pursued during the project period from 2023-2026:
- Integration of circular economy concepts into university coursework in Central Asia
- Organizing events and workshops at universities in Central Asia on the circular economy, such as lectures, panel discussions or hackathons, to get students and teachers interested in this topic.

The program in the two days in Germany started with a general presentation of the Fachhochschule des Mittelstandes and its activities in relation to Circular Economy in research and teaching. This program included a workshop to work out the transferability of a course “Circular Economy” in Bielefeld for course programs in Central Asia. On the second day, the participants were given an insight into existing FHM research projects in the field of circular value creation. Here they had the opportunity to talk to a practice partner: Marc-Philip Lamm from the bakery Lamm in Bielefeld was on hand to answer questions on the topic of sustainable and circular value creation in his own company. After an overview of the EU project “Linear 2 circular”, the participants had the opportunity to try out the tested tools and methods for themselves. The second joint day was rounded off with a presentation by Armando Garcia Schmidt from the Bertelsmann Stiftung, who gave the participants an understanding of the political and legal situation in Europe and Germany on the topic of the circular economy.

The event concluded with an idea phase in a design thinking format to integrate what they had heard into their own projects and learn from the wide-ranging input. The participants worked according to the prevailing motto in the field of the circular economy: “If we could build an economy that uses things instead of consuming them, we could build a future.” (Ellen MacArthur, Ellen MacArthur Foundation).

Электронный университет
3D тур КЭУ
Антиплагиат
Темпус
Erasmus
TIL