Results of the X International Decade of the Department of Marketing and Logistics
As part of the traditional X International Decade of the Department of Marketing and Logistics at Karaganda University of Kazpotrebsoyuz, two major events took place — the Regional Marketing Olympiad for school students and the Student Scientific Conference “Forum of Young Researchers – 2025.”
The “Forum of Young Researchers – 2025” was held on October 30 and brought together over 50 students who presented their research projects in three thematic areas:
- Sustainable Development and Digital Economy: Challenges and Opportunities;
- Marketing and Logistics in the Digital Era: Integrated Solutions and Innovations;
- Digital Transformation of Kazakhstan: Artificial Intelligence, Legal and Social Aspects.
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On October 31, the Regional Marketing Olympiad “Step to the Profession: Marketing in the Age of Artificial Intelligence”, organized in cooperation with the regional center Saryarka Daryny, gathered 157 school students, of whom 92 reached the final round.
The Olympiad featured two leagues:
Kazakh League – 13 teams;
Russian League – 16 teams.
Participants solved creative and analytical cases, demonstrating their knowledge in marketing, logistics, and entrepreneurship. Team leaders took part in a training session with the university psychologist and a seminar conducted by the Head of the Career and Guidance Center.
Within the framework of the Olympiad, a preliminary round of the “Battle of Titans” competition was held among 11th-grade students.
These events contributed to the development of students’ and pupils’ research and professional competencies, increased interest in scientific and project activities, and strengthened the university’s career guidance efforts.
On November 3, 2025, the awarding ceremony for Olympiad winners and active participants of the Decade took place.
Congratulations to the winners, and sincere gratitude to all participants and mentors for their creativity, enthusiasm, and high level of preparation!
